24classics literair is part of 24classics, a classical music platform that initiates events to bring classical music to people and places where it is not a given. As part of this mission, they launched 24Classics Literair, where short stories and poems are paired with pieces of classical music. Via newsletter subscription, you receive them directly in your mailbox. I designed the animations and the graphic design. The animations are simple but playfull: a small circle moves along with the music through the text. The graphic design of the campaign is based on something totally different, originating outside the classical music sphere, to make it more personal, fun, and lighthearted.